Through social media, we increase the exposure of your goods and services among the right target group online.
What is social media?
Social Media are channels that have been developed to be able to share and create content and have become part of most people’s everyday lives, which gives companies a unique opportunity to reach the right audience. Facebook, Instagram, SnapChat and Linkedin are engaging and inspiring, and very useful for companies when they want to make a product or service known to the right target group, and want to create more traffic to their website.
- Choosing the right audience
- Be visible when your customers are available
- Be there for a long time!
What type of social media is right for my business?
Facebook, Instagram, LinkedIn and Snapchat are all examples of social media companies can advertise through. Read more about the difference between the different platforms and the opportunities they offer.
MARKETING ON SOCIAL MEDIA
Social media marketing, also called SMM, is how to reach potential customers on social media, without the consumer looking for something to buy. Facebook and Instagram are popular channels, where we can meet potential customers, and through proper setup of ads hit your target audience as accurately as possible.
When marketing on social media, it is important to choose the right target group, be visible when your customers are available, and be present for a longer period of time! We help you understand the importance of effective growth through social media.
Social media is divided into two sections:
Operation of Social Media (organic)
Creating content that you do not pay for people to see is called organic content.
Social media is free to use, and gives you a unique opportunity to communicate with your customers. You can use photos, video, text, run polls, share links and much more. The purpose of social media is to build a community of loyal followers and customers through relevant content. In this way – through likes and comments, one can have a dialogue with your customer base.
If you want to show your customers their true values and culture, while learning about their customers’ values, organic social media marketing is the best way to do that.
We can help create this content and operate your platforms. Get in touch for more information.
Advertising on SnapChat
The most used platforms are Facebook and Instagram. SnapChat is also a great alternative. SnapChat is without a doubt the most cost-effective platform to reach the younger generation. A survey by smartinsights.com shows that 69% of users on SnapChat are between 13-29 years old. In addition, the cost is about a third of what you want to spend for the same amount of exposure via ads on, for example, Google or Facebook.
Advertising on Facebook and Instagram
A well-known advertising quote is; “Half of the money we spend on advertising is a waste of money. The problem is that we do not know which half ”. Through social media, this is the end of it. Now we can spend money on ads that work. They hit your customers, through specific targeting. For example, we can choose to show perfume advertising to women between 18-100. Or, if we prefer, we can choose to show it to men aged 30-60, with the message: “gift tips for the wife?”.
Get help from us today
- Understanding social media marketing
- Make the most of what the Internet has to offer.
Bli bedre på sosiale medier gjennom et kurs
Evomark tilbyr kursing og veiledning innen digital markedsføring for bedrifter! Vi forstår hvor viktig det er å ha litt peiling på hvordan man når ut til kunder, og dermed hjelper vi alle og enhver med å bli litt klokere!
Din bedrift + sosiale medier = vekst
”Sosiale medier markedsføring”, også kalt SMM, er hvordan man når ut til potensielle kunder, uten at forbrukeren leter etter noe å kjøpe. Her kan vi for eksempel sette opp annonser via Facebook og Instagram for å treffe potensielle kunder som vi tror vil handle hos deg.